eCommerce,engineered for conversion.
Custom storefronts, headless Shopify, and Stripe-powered checkout flows built to move product — by a Raleigh studio that treats every conversion as a design decision.
Overview
What we do.
Whether you need a custom-built storefront, a headless Shopify implementation, or a Stripe-powered checkout grafted onto an existing site, we build commerce experiences that move product. Every choice — payment processor, cart UX, checkout flow, tax handling, inventory model — has a measurable effect on conversion. We make those choices deliberately, with your business model in mind.
Based in Raleigh, North Carolina, we work with local and national brands that have outgrown drag-and-drop builders or want a stack tailored to a specific catalog, fulfillment model, or customer experience.
Deliverables
What's included.
Every ecommerce development engagement covers the full lifecycle — design, build, deploy, and the long tail after launch.
- Custom storefront design and frontend
- Headless commerce with Shopify, Medusa, or Stripe
- Product catalog and inventory management
- One-page and multi-step checkout flows
- Payment processing with Stripe, Apple Pay, and Google Pay
- Subscription and recurring billing
- Tax calculation and shipping integration
- Order management and admin dashboards
- Transactional email flows
- Analytics, conversion tracking, and A/B testing
Stack
Tech we use.
We pick tools based on what fits your problem — not what's trending. These are the ones we reach for most.
- Next.js
- Stripe
- Shopify
- Hydrogen
- Medusa
- Sanity
- Algolia
- Resend
FAQ
Common
questions.
- Should we use Shopify or build a custom platform?
- Shopify is the right choice for most product-led businesses — it's stable, well-supported, and lets us spend our effort on the experience rather than the plumbing. Headless Shopify gives us full control of the storefront while keeping Shopify's backend. We recommend a fully custom build when your catalog, pricing logic, or checkout flow is genuinely unusual.
- Do you support subscriptions and recurring billing?
- Yes. We build subscription products on Stripe Billing, RevenueCat, or Shopify Subscriptions depending on your stack and customer needs. We handle proration, plan changes, dunning, and cancellation flows.
- Can you migrate us from another platform?
- Yes. We've migrated stores off WooCommerce, Squarespace, BigCommerce, and legacy custom platforms. We plan migrations to preserve SEO equity, redirect old URLs, and avoid revenue gaps during cutover.
- How do you handle tax and shipping?
- For US-based stores, we typically integrate Stripe Tax or TaxJar. For shipping, we use real-time rates from Shippo, EasyPost, or carrier-specific APIs depending on your fulfillment setup.
Ready to start?
Let's build your
ecommerce development.
Tell us about your project and we'll get back to you within one business day with next steps.